Phase 1 · Get the site live

Get it on the internet.

Six steps to take what you have right now — six HTML files plus an .htaccess — and put it on a real domain via Hostinger shared hosting. No coding, no terminals, no Vercel CLI. Just buy, upload, click.

Time: ~2 hours
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Cost: Domain only (~$15)
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What you'll have: A live marketing site
1Naming the address

Pick a domain.

Before you can deploy anything, you need a URL for it to live at. Two minutes of decision-making, then go.

The candidates

Best options for KindlyChecked, in priority order. Hostinger sells all of these:

Alternative

kindlychecked.com

~$10-15/year. Most universally recognized. Slightly less "app-y" but never wrong. Good fallback if .app is taken or feels excessive.

Cheaper

kindlychecked.co

~$10/year. Startup-flavored. Slightly less common than .com, but instantly readable as a real domain.

Skip

kindlychecked.io

~$30+/year. Tech-y but expensive, and the audience for KindlyChecked isn't tech-y. Save the money.

Pro move: Whatever you pick, also buy kindlychecked.com (or whatever you didn't pick) and forward it. Costs ~$10/year of insurance against someone squatting on it later. Hostinger lets you redirect domains in two clicks.
2The transaction

Buy on Hostinger.

You probably already have your hosting plan. Now we add the domain to it.

  1. 1
    In hPanel

    Open the Domains section

    Log into Hostinger, you'll land on hPanel. Look at the left sidebar — there's a "Domains" menu item. Click it. Sub-menu opens with options like "My domains," "Buy a domain," etc.

  2. 2
    In Domains menu

    Click "Get a new domain"

    Type your candidate (e.g. kindlychecked) into the search box. Hostinger checks every TLD — .com, .app, .co, .io, etc. Shows you which ones are available and the price.

    If your first choice is taken, this is the moment you find out. Pick from the available list.

  3. 3
    At checkout

    Skip the upsells

    Hostinger will offer "domain privacy protection" (sometimes free, sometimes $5/year), "professional email" ($1-3/month), "SSL certificate" (this is included free via Let's Encrypt — don't pay for it). For an indie project: say yes to free privacy protection, no to everything else.

  4. 4
    After purchase

    Wait 5-30 minutes

    Domain registration takes a few minutes to propagate. The hPanel will show "Pending" briefly, then "Active." Don't panic if it takes a bit — fresh registrations sometimes take up to an hour.

!
The "domain privacy" thing: When you register a domain, your name, email, address, and phone become part of WHOIS — a public lookup database. Privacy protection hides those details. Hostinger usually offers it free with their plans. Always say yes, otherwise spammers will fill your inbox in days.
3Wiring domain to hosting

Set up the website.

You bought a domain. You have hosting. They're not yet connected. This step links them.

On Hostinger this is mostly automatic if you bought both through them, but it's worth confirming. The path: hPanel → Websites (left sidebar) → "Add website" button. Pick your new domain from the dropdown. Hostinger creates the public_html/ folder for you.

If you already had a website set up

You can skip this step

If you've used this hosting plan before, the public_html/ folder already exists. The domain just needs to point to it. In hPanel → Domains → DNS settings, make sure your domain's A record points to your Hostinger server (it almost certainly already does if you bought both through Hostinger).

What's public_html? It's the folder Hostinger serves to the internet. Anything in there is web-accessible. Your marketing-site.html needs to live in this folder (renamed to index.html so it loads as the homepage).
4Getting in the door

Get FTP credentials.

FTP is how you copy files from your computer onto the server. Hostinger gives you a username, password, and server address — you'll plug these into a free desktop app.

Find your FTP details

In hPanel, navigate: Files (left sidebar) → FTP Accounts. You'll see a default account already created. Note these four pieces:

FTP Host:     ftp.kindlychecked.app      (Hostinger fills this in)
Username:     u123456789                (looks like u + numbers)
Password:     ••••••••••                (you set this, or click "show")
Port:         21                        (standard FTP port)
!
Save these somewhere safe. Password manager, encrypted note, anywhere except a sticky note. You'll need them every time you upload changes. Losing them means resetting from hPanel — annoying, not fatal.

Get FileZilla

FileZilla is the standard free FTP client. Works on Mac, Windows, Linux. Download from filezilla-project.org — make sure you grab FileZilla Client, not Server.

Open it. The top bar has four fields: Host, Username, Password, Port. Plug in the values from above. Click Quickconnect.

5The actual upload

Upload your files.

FileZilla opens with two panes: your computer on the left, the server on the right. You drag files from left to right. That's the whole game.

Prepare the files

Before uploading, do one rename on your computer. The browser looks for a file called index.html when it visits the root URL. Currently we have marketing-site.html. Rename it:

Before:  marketing-site.html
After:   index.html

So your local folder should now contain:

kindlychecked-bundle/
├── index.html           ← was marketing-site.html
├── 404.html
├── admin.html
├── install-guide.html
├── launch-kit.html
├── user-guide.html
├── mindyopet-concept.html
└── .htaccess            ← THIS IS CRITICAL
!
About .htaccess: Files starting with a dot are hidden by default on Mac and Linux. In Finder, press Cmd + Shift + . to toggle hidden files. Make sure FileZilla shows hidden files too: Server menu → Force showing hidden files. Otherwise you'll skip the most important file in the bundle.

Drag and drop

  1. 1
    Right pane (server)

    Navigate to public_html/

    The right pane shows the server. Double-click into public_html/. This is where your site needs to live.

    If there's a default.html or Hostinger placeholder file in there, delete it. Anything in this folder is publicly visible.

  2. 2
    Left pane (your computer)

    Find your unzipped bundle

    Navigate the left pane to the folder where you unzipped kindlychecked-bundle.zip. You should see all the HTML files and the .htaccess file.

  3. 3
    Drag right

    Select all, drag to public_html/

    Click the first file, scroll to the bottom, shift-click the last. Everything selected. Drag the whole batch onto the right pane. FileZilla starts uploading — you'll see a progress queue at the bottom.

    For 7 small HTML files + .htaccess, this takes ~10 seconds.

  4. 4
    Verify

    Check the file list on the server

    The right pane should now show all your files. Confirm .htaccess is in there. If it's missing, force-show hidden files in FileZilla and re-upload it specifically.

6The padlock icon

Turn on SSL.

SSL is what makes the URL show https:// with a padlock icon. Required for most modern features (camera access on phones, for instance — your app needs this). Hostinger gives it free.

  1. 1
    In hPanel

    Navigate to Security → SSL

    Left sidebar in hPanel: SecuritySSL. You'll see a list of your domains.

  2. 2
    Per domain

    Click "Install SSL" next to your domain

    It uses Let's Encrypt — free, automatic, renews itself every 90 days. Click install, wait 1-3 minutes. Status flips to "Active."

  3. 3
    Verify

    Visit your domain in a browser

    Open https://kindlychecked.app. You should see your marketing site, with a padlock icon next to the URL. If you only see http:// (no s), the .htaccess we shipped already has a redirect rule — but it sometimes takes a minute to kick in. Force-refresh with Cmd+Shift+R (or Ctrl+Shift+R).

For .app domains specifically: Browsers require HTTPS. If your SSL isn't installed yet and you visit the URL, you'll get a security warning. Don't panic — just wait for SSL to finish installing.
7The moment of truth

Test & celebrate.

Your site is live. Time to verify everything works the way it should and figure out what's next.

Final checks

  • Homepage loads at https://kindlychecked.app and shows the marketing site
  • Padlock icon appears in the address bar (HTTPS working)
  • Clean URLs work/user-guide loads user-guide.html (the .htaccess does this)
  • 404 page appears when you visit a fake URL like /asdfgh
  • All nav links work across all pages — Home, User guide, etc.
  • Admin gate works at /admin — password is kindlychecked2026 (change this in admin.html)
  • Mobile looks right — pull up the URL on your phone, scroll, see the whole thing
  • Open Graph preview — paste the URL into iMessage or Slack, confirm a preview card appears

What's still broken

The "Install free" and "Open app" buttons across the site still don't go anywhere — they point to #install or #. That's expected at this stage. You haven't deployed the actual app yet — only the marketing site. This is fine. You can show the marketing site to a friend right now and they'll get the value prop. They just can't install yet.

Phase 2 comes later. Building the app's static export, uploading to /app/, and wiring the buttons is its own focused work session — probably next weekend. We'll write that doc when you're ready. For now, you have a real, live marketing site for the first time.

What you can do right now

With a real URL, three things become possible that weren't before:

  • Marketing

    Share the URL with one friend

    One. Not five. Pick the friend who's most likely to give you honest feedback about the positioning ("Does this feel like something you'd use?") rather than vibes ("Looks great!"). Watch what they click on. Note where they get confused.

  • SEO

    Submit to Google Search Console

    Go to search.google.com/search-console. Add your domain. Verify ownership (Hostinger lets you add DNS TXT records easily). Once verified, Google will start indexing the site. Useful to start tracking from day one.

  • Brand protection

    Claim social handles

    Now that you have a real URL backing the brand, grab @kindlychecked on Instagram, Twitter/X, TikTok, Bluesky. Don't post anything. Just claim. Five minutes of insurance against someone squatting later.

You did it.

The site is live. Mind your business. Don't optimize the marketing site for another two weeks — let real visitors hit it, watch what they do, and only then iterate.

When you're ready for Phase 2 (deploying the actual app), come back. The doc will be waiting.